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Virtual Mechanics: Community Forums and FAQs Virtual Mechanics: Community Forums and FAQs WebDwarf, SiteSpinner, SiteSpinner Pro 'How do I...' Getting your website on search enginesRelated Content: User's Created Tips and Insights
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Honorary Mechanic |
Hello, I am now starting to build my other website.
I have been looking on information on how search engines work. As I understand it basically you need good links from websites to your website to get good rankings. How do you do this? How you build the website was also mentioned so spiders and crawlers search your website. How is this done? This website needs good rankings on search engines and any help would be appreciated. |
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Junior Mechanic |
Hi I apologise for [posting this here but I don,t have permission it seems to ask a question. Can anyone help with this please? I had/have good search engine rankings but since I started using sitespinner all of my images/photos have disapeared from the search engines can anone assist? I,d hate to have to go back to a boring sitebuilder.
happy halloween.petal |
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Guru 'Power' Mechanic |
Getting your site indexed by search engines is a black art and there are no easy answers. I suggest start by searching these forums for "Search Engine Optimization" or SEO. (Use the Find button at the top of this page.) That will give you numerous discussions we have had here and also links to specialist sites -- they know a lot more about it than we do
 Petalbook, this thread is particularly relevant to your images problem. There is no inherent problem with a SiteSpinner designed site -- as a test try googling for "SiteSpinner". You will find the VM site right near the top -- that is built using SiteSpinner. |
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Honorary Mechanic |
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Apart from website-technical-things like metatags,keywords and contents wich are things you can learn. you should have as much as possible: LINKS TO YOU ------------ It is indeed important to have other websites link to you...cause search-engines will visit those other websites and count every time they see a link to you...this will improve your own ranking. If you have a website about a very general subject...like for example "VEGETABLES" then you are one out of many thousands. In such a case you have to do much more work then if you had a website on for example "SAFETY INSTRUCTIONS FOR FLIGHTS TO MARS" Simply because there are much less websites where that information can be found...and because of that you will be found easier. So to get the highest score possible you should have a website on an exclusive as possible subject...in most cases that can´t be done because you want to promote a certain subject or product that you already have. Still you could try and make your website in such a way that it is not the same as all the others...so it will stand out. Now that is very difficult if you are promoting something simple wich is not very exclusive. Be creative ! So in the end when the webpage technicalities are in good order...you should focus on getting linked to. I´m afraid the only thing you can do is contact those other websites and ask them if they want to link to you...wich is indeed a lot of work. It is not really important if they are in the same business as you...all that counts is getting as many links to you as possible. An ideal imaginary situation would be for example if you had a website with downloadable but hard to find music from Elvis Presly. 1) You would then do a Google-search for high ranking Elvis Presley websites. 2) You would send them an email like: "Hey thats a nice website you have..i specially liked this and that...i have put a link to your website at my website wich is "www.elvisxxx.com" i have that done already...the link is here: www.yourwebsite.com/page3.html Maybe you want to place a link to me also ? i have some very exclusive material you will like...etc You should pick those websites that seem to be willing to do that. 3) You repeat that with 40 websites wich will give you lets say 10 links back to you. After max 2 months you will see that it helped you in 2 ways...you get more visitors and your ranking at Google went up. PRODUCT-PAGES,BLOGS,FORA,NEWSGROUPS ----------------------------------- If you would sell a novelty you would mail all websites,blogs and fora and tell them about your "amazing new product" they will write about it and include a link in the article. Don´t forget that everything you write will stay there forever...so do it nice and correct ! Also you should visit so called "Portals" wich are collections of links on subjects and tell them of your website (fill out the form to be included). It seems logical that the more interesting you website is the more they are willing to link to you. It seems logical too that if you are a commercial that you don´t email your direct competitors and ask for a link back...that´s wasting time. STATISTICS,COUNTERS ------------------- You should have stastistics on your page a free counter is available everywhere. You put that on every page. Look at all the stat-counters every day and see wich page is visited the most...you can also see where youre visitors are coming from (from wich link at othere websites). This will tell you what visitors are interested in...so you will make more of that. This will tell you what kind of websites generate good traffic to you...so you keep them friends,you will look for more websites like that and contact them also. From statistics you may find links to you that you didn´t even know of...email them and say thank you...offer them a link back (if you have space for that) so they will keep you on their page. ...etc URL --- Choose a website-name (URL) that reflects the best of what you offer...try to include the full product-name,or better use what you think comes closest to what websurfers will search for at Google. OFF-TOPIC CONTENTS ------------------ You could even have a part of your website on a completely different but very much sought after subject..just to get links. No XXX-rated! but for example traffic-cams in you neighbourhood. Do that in such a way that it does not interfere with you product to much. Do that in such a way that they will have to go trough your product-page to get to the off-topic contents. NOTIFY SEARCH ENGINES --------------------- You should also notify search-engines of your existence..they have a special form for that cant remember right now how they call that. If you don´t do that they will find you anyway but it will speed up things by a few months. NO HIDDEN RANKING TRICKS ------------------------ Play it nice...for example dont put hidden invisible text on the background...etc Google does not like unfair-play (only for themselves hah ha ha) Don´t exceed the maximum number of allowed keywords or length of page-discription Did that help you ? John |
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Honorary Mechanic |
Wow a mass of information there.
My current website is not unusal and not commercial. Now I was reading about placing Adds on your site. Even if I make £1 in a year its a £1 pound I would not of had The good thing about my website is I can experiment with various marketing strategies before I do it on my other site. I will do everything you mentioned, thanks John and Brucee www.eckuk.co.nr |
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Junior Mechanic |
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Honorary Mechanic |
Some good advice on here. But please just bear in mind that things are constantly changing and a lot of info is out of date before it's published.
We used to be able to check on Google site link info by using the 'links' request: "links:www.yourURL.whatever" . We would then get a list of links which Google had recorded. Since then, Google has had a purge on reciprocal links .... and discounted them from their formula - Google doesn't like people beating them at their own game! Now we don't know whether external links mean anything at all .... as if you try 'links:' you'll only get sponsored ads appearing. So is Google hiding it, or completely discounting it? Google is a law unto itself and none of us knows what is really going on or the 'right' way to get a good placement. And again I will say, things are always changing. But, as stated, don't try anything 'underhand' as Google can be nasty! A friend had his site sandboxed by Google for over a year and he has no idea why .... but he's always pushed things to the limit and I expect that Google didn't like something he was doing! Google likes people who are fair and honest .... and those who try to 'beat' Google are frowned upon. So, the only way to 'beat' Google is by staying within its fairness guidelines .... and where are they to be seen?! Common decency, fairness, no underhandedness etc and a darned good site that does all it should do is the best way to get well noticed by Google IMHO. Everyone wants their site to be the best in the world ... so it just isn't going to happen as there are too many! You probably stand a better chance of winning the Lottery, LOL! mccifa |
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Honorary Mechanic |
I had a quick read up on googles tech page here
There saying it mainly relies on links for better a page ranking. I suppose it's just trial and error from here. Thanks for the reply |
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Honorary Mechanic |
Sorry the link here
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Honorary Mechanic |
I know it does and it's good that you have highlighted it. But Google changes how it operates without necessarily changing all the technical info on the help pages etc at the same time so I don't think you can always place reliance on it. :-( The 'links' keyword used to be used by many people (along with a number of other words) as a useful device for checking the number of links. But for quite some time I've noticed that many links were being ignored by Google and then the rumours started that 'reciprocal links' were now being targeted by Google ... so that unless the sites were closely related Google would discount them. Then the links results effectively disappeared. In addition, we heard that Google was secretly objecting to people putting lots of links on their site in one go. So it was suggested that we should be more careful and only put so many links on at one time. But that meant that we then needed to watch when Google searched the pages ... so that we didn't add more links between searches and effectively exceed their 'maximum' ... whatever that was! Over the years I've come to realise that Google is a law unto itself and it doesn't want to be beaten by any of us as it wants to be totally impartial and accurate - which is a great principle. It wants the best results coming up for the ENQUIRER .... and it's not really bothered about website owners who want to be top of the list - in fact underhand tactics (as defined by Google - though not necessarily disclosed) can lead to sites being downgraded. What Google does seem to want in more recent times is far more advertisers creating revenue .... and perhaps Google would therefore rather have people clicking the sponsored links than clicking the freebies in the search results? Now if people put on their commercial hats and start to think about what Google is trying to achieve (for itself and its shareholders) much may become clear! And how Google can achieve those ends might also become clear. I have nowhere near as much faith in, or respect for, the current Google setup when compared to the old squeaky clean ethical Google - which wouldn't even allow us to advertise fireworks! Money now appears to be the key issue. I wish I had recorded my old ad campaigns and how they used to work compared to how the newer systems work - the differences are incredible and Google seems to want to screw every last penny out of me. Some of the tactics used stink! Google is liquid ... in permanent momentum ... and trying to stay one step ahead of anyone who tries to beat their system. I really think we are due to see some major changes in how Google operates and what it offers us. And I really wouldn't pay too much attention to a lot of the old 'information' which is still being regurgitated in books, courses and online 'lessons' etc. Much of it has been 'old hat' for a darned long time. IMHO your best bet is to make your site as user-friendly and as informative and helpful as can be. If you then don't get the best Google results at least other visitors will recommend your site - and there are other ways of promoting a site than relying on Google and its free 'service'. All IMHO of course ... and I could well be wrong. mccifa |
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Honorary Mechanic |
Now if I were Google i would not give away my internet secrets either
 .The steps I will take in the attempt for better rankings and promoting the site are: 1.A user friendly website 2.Cram in loads of information on the relevant products. 3.Add links but with consideration. 4.Add a good site map to the website. 5.Have adverts on the website, probabley Google add sense. 6.Regularly update my website in the hope it has an effect. 7.Give visitors something totaly free, maybe a ebook or useful information Any more suggestions welcome and thanks for the advice mccifa. 
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Working Mechanic |
1.A user friendly website...this will do more for you than all the rest put together.
2.Cram in loads of information on the relevant products...the more content, the more search phrases you'll be found for. You'll be surprised at the terms that people will find you under. 3.Add links but with consideration...very careful consideration, a bad link back can cost you more that ten good links it seems. You can see who links back to your competition by using a tool like this one, or search Google for backlink checker, you'll find many. http://www.iwebtool.com/backlink_checker be sure to put the www in front of the url when you use this tool. With this info you have a list of possible sites that will link to yours. I usually check the top 10 for a given keyphrase, and go from there. Getting linkbacks can take some time, a tool that I use is IBP9, http://www.ibusinesspromoter.com/index.htm Kinda pricey at $250USD, but if you plan on having several sites, this will save much time. You can try it for free with the demo version. 4.Add a good site map to the website...If you haven't already got a Google account, get one. submit a xml google sitemap, then use the Google Analytics. 5.Have adverts on the website, probabley Google add sense...depending on your traffic and the subject of your content, this will make you a little to a lot of money. I have a furniture site that gets a CTR around 20%, another site that is medically related only gets a CTR around 4% but both get about the same amount of traffic. Go figure. 6.Regularly update my website in the hope it has an effect...do this with extreme caution, too much and you'll sink, not enough and you'll sink<g>, I do a little and then watch it daily to gauge the effect of the changes. You can monitor your site across all of Google datacenters here for your choosen keyphrases. http://www.mcdar.net/dance/index.php Works best for monitoring your phrases that have made it into the top 10 positions. For newer sites this tool will query up to the top 1000 results. http://www.googlerankings.com/ Google API required. 7.Give visitors something totaly free, maybe a ebook or useful information...everyone likes 'free'. Ebooks are good and it puts something of yours on the users PC. A good PDF editor is here. http://www.foxitsoftware.com/pdf/pe_intro.php For good keyword research I like http://www.nichebot.com/ As 'mccifa' says, "All IMHO of course ... and I could well be wrong!" |
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Honorary Mechanic |
Amazing, you have helped so much and I am sure many others.
Thankyou for your reply |
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VM Staff |
I have added a link to this thread to the User's Tips and Trick's section of the forum, as I am sure others would benefit from it.
- Derry |
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Honorary Mechanic |
I've just received an e-mail from one of the internet marketing 'gurus'.
I won't quote everything, but he says that in the past few days website owners have had a shock as Google has downrated their sites. (It happened weeks ago here ... perhaps some people weren't awake to it, or perhaps it's been introduced in stages). He goes on to say: "…… Google has decided to get tough on web sites that buy or sell links. As you probably know, getting good rankings on the search engines is all about getting good links to your site. So an entire industry has built up around selling links. For a while, it worked great. Buy links to your site from other sites with a high PageRank and see your listings storm to the top on Google and the other search engines. Well, as with much on the internet, those days are now gone. If you’ve got paid links going into your site, you might want to seriously re-consider. If anyone offers you paid links, you’d be well advised to keep clear. Many website owners have had their fingers seriously burned over this. Hopefully you haven’t but there’s an important lesson here for all of us. Slick tricks online can work short term. But they don’t build strong, long term sustainable profits. That comes from smart internet marketing based on proven principles rather than trying to beat the system." I would question the wording of some of that - but the message behind what he says is very similar to what others (including me) are saying on here ... it doesn't pay to try to beat Google by what it regards as underhand means. I think that what is required of website owners is very much what we have discussed/agreed in the above thread ..... and it looks as though the SEO world is going to start to realise this. Many site owners will now be trying to undo the damage they have done by trying to beat Google at its own game. :-( In some ways, I'm glad to have received this e-mail as it gives credence to some of what I've said/infered in this and other threads. We need to play it clean, open and honest IMO. mccifa |
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Guru 'Power' Mechanic |
In one sentence: make your site useful to your human visitors.
I've never worried about links in or out. If a site is genuinely relevant to what I am saying, then I link to it. I never ask anyone to link to my site, but if they choose to do so, then I'm happy. My Sandpit site has had a Google page rank of zero for most of its life, and it still has a page rank of zero -- so I have suffered no damage |
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Honorary Mechanic |
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Honorary Mechanic |
Hi, I have almost finished my new website. Well it's up and running.
www.woodfx.co.uk I have registered the website with google and a few other search engines. Do the search engines register keywords for your website? (google) Reason I ask is I have a google account. You can do a search on your website for keywords google has for your website. Unfortunatley the keyword results have hardly any relevance to what I actualy do. Here is the info from what googlebot sees: 1. 1981mm 2. door 3. 2040mm 4. pine 5. style 6. doors 7. panel 8. victorian 9. 2032mm 10. 610mm 11. 686mm 12. 711mm 13. 726mm 14. 762mm 15. 813mm 16. antique 17. internal 18. product 19. shows 20. sizes 21. stain 22. traditional 23. untitled 24. wax 25. woodfx I need google to be seeing carpenter, joiner, sheffield etc... How can i accomplish this? All help welcome
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Guru 'Geezer' Mechanic |
Google ignores the keywords and description meta-tags. Instead, it relies on the text it finds on your page. To convey what you really do, and ensure your keywords are included in Google's database, you should consider writing a company mission statement.
This will not stop Google from doing its hunt and peck on your text, but it will present the text in context so key phrases can be picked out. |
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Honorary Mechanic |
If I wrote a company mission statement where would the best place for this to go, Index page etc?
I still can not work out how google assigned these odd keywords. Google appears to have randomly picked keywords from the text on my website. A few of the keywors are from www.woodfx.co.uk/doorsizes.html. You would of thought google would of chose the first few words from the index page 'For all your Carpentry & Joinery Requirements' Or is this information based on what people have typed into google, then clicked my website? |
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